Sunday, September 7, 2014

Logos: The Good & The Bad



This Spartan Golf Club logo is my "good" logo example. I love any type of design where you can see more than one "image" within the graphic. In this case you can see the spartan's face and helmet and you can also see a golfer swinging his golf club as well.  It was executed with great precision.

The Highlight logo is my example of a "bad" logo. I HATE this logo. It is very displeasing to my eyes mostly for the fact that it hurts them. I think adding the CMKY effect to show that black as being "highlighted" not only is very literal but it also causes extreme discomfort along with making it have a "blurred" effect. Maybe had they only used one color as a highlight it may have turned out better off than this one.

No comments:

Post a Comment